Video. video. video! Notice that your Facebook feed has been heavy with animated clips? That’s no surprise as video is a great way to get noticed and measure clicks. It’s also great content to share on all of your social platforms, including your website and newsletters. Here are some tips for making your video great!
- Keep it short and simple – the shorter the better, aim for 10 seconds.
- Make it eye-catching – wear or use bright colors.
- Orientation matters – using a smart phone? turn it to the horizontal position for maximum viewing.
- Near or Far? – we vote near. you want to make sure your mobile users have a clear view.