While your profile is a great marketing tool for yourself, what can you do to help highlight your current company? Here are a few things that happen when you take these simple measures to maximize your company exposure.
Create a LinkedIn Company Page and fill it out completely with keywords that you might search for on Google. This will help your SEO.
Link the Company Page to your Profile. It will create a view of the company logo next to your job description and link to that Company Page. This will add credibility.
Post fresh content to your Company Page and link back to your other social media platforms. You should also post this same content on your profile. This will help increase your exposure.